Şahımerdan Epimedium Macun – Turkish Herbal Honey Paste 240 g

Şahımerdan Epimedium Macun is a traditional Turkish honey-based herbal paste ("macun") presented in a 240 g glass jar inside the brand's red retail box. It belongs to the centuries-old Anatolian macun tradition — thick, spoonable pastes built on honey and a long list of botanicals, a craft made famous by the Ottoman-era mesir macunu of Manisa and still produced across Turkey today. This is a special production ("Özel Üretim") batch finished in Mersin, Turkey.

The paste takes its name from its signature botanical, epimedium — a flowering plant in the barberry family, known in English as horny goat weed and grown widely across Asia and parts of Europe. In this recipe epimedium is one named plant among many. The base is strained flower honey, rounded out with glucose syrup and mulberry molasses for that classic dark, sticky macun body. Around it sits a broad herbal blend: pollen, royal jelly, soy flour, oats and carob, warming spices such as ginger, galangal and cinnamon, and well-known botanicals including American ginseng, Siberian ginseng, nettle, lepidium and cola plant, with a touch of vanilla. Epimedium is listed at roughly 0.79% of the recipe — a small, defining note rather than the bulk of the jar.

The taste is what people expect from a good macun: deeply sweet and honeyed up front, with molasses richness and a warm, spiced, slightly herbal finish from the ginger and cinnamon. The texture is dense and smooth — easy to scoop straight from the jar or stir into warm milk, tea or yoghurt.

How it is traditionally taken: macun is traditionally enjoyed by both men and women, about one teaspoon a day on a full stomach. Stir the paste before use, as natural honey blends can settle in the jar. Keep the lid closed and store in a cool, dry place away from direct sunlight.

For anyone who grew up with Turkish honey pastes — or wants to try an authentic one — this is a heritage product in its classic glass-jar format.